Privacy policy
Below you will find our updated Privacy Policy. Please note that this Privacy Policy applies to all users of the Puremix Services.
Puremix ONLINE INC ("Puremix" or "we" or "us") knows that you care how information about you is used and shared, and we appreciate your trusting us to do so carefully and sensibly. We take your privacy very seriously and make it a priority to protect personally identifiable information, such as your name, email address and payment methods that we obtain from and about you both online and off-line. Please take a moment to review this Privacy Policy, which describes how Puremix collects, uses, and shares this and other information.
Puremix provides an online video and subscription service offering our members a selection of music related tutorials, newsletters, blog, our video player for viewing the Content (the "Video Player") and other content (collectively, the "Content").
Our video service, including the Content, our video player for viewing the Content (the "Video Player"), and any other features, tools, applications, materials, or other services offered from time to time by Puremix in connection with our business, however accessed, are referred to collectively as the " Puremix Services.
The Content is available for permissible viewing on or through the following (collectively, the "Properties"):
Certain Puremix Services are provided to you free-of-charge. There are some other Puremix Services that, if you are interested in accessing them, will require payment by you.
This Privacy Policy covers the information Puremix collects from Puremix's registered users. Generally speaking, we collect information from the following sources:
- Information you give us, such as during free registration or pay for subscription;
- Information automatically collected when you visit the Puremix Site or use the Puremix Services, such as via cookies.
Personal Information
When you register with Puremix, we ask for personally identifiable information such as your username, password and email address. From time to time, we may also ask you to provide other information about yourself on an optional basis, such as data we can use to tailor the advertisements served with the Content to your interests. If you choose to provide this information, you are giving Puremix permission to use and store it consistent with this Privacy Policy. Therefore, when you sign in with Puremix, you are not anonymous to us.
Initially, the email address is the only personally identifiable information that Puremix stores. The username you choose may also be classed as personally identifiable if you choose something that resembles your name, band, organisation, company, etc.
In addition, Puremix automatically collects information about your interactions with the Puremix Site and the Puremix Services. For example, Puremix automatically collects information about your interactions with video content on the Puremix web site.
We may use your personally identifiable information to:
i. Provide you with promotional information about Puremix's features, services, and other offerings that may be of interest to you; or
ii. Only with your explicit consent, we also may share your personally identifiable information (such as username or email address) with advertisers, business partners, and other entities that are not affiliated with Puremix who would like to send you promotional information about their products and services directly.
If we sell all or part of our business, or make a sale or transfer of assets, or are otherwise involved in a merger or business transfer, or in the unlikely event of bankruptcy, we will transfer your personally identifiable information to one or more third parties as part of that transaction.
Navigation Data and Google analytics
Puremix automatically receives and records information from your computer and browser, including your IP address, software and hardware attributes, the page you request, and cookie information, as discussed below in the section titled. Those pieces of information are collected through google analytics and are used solely for monitoring the volume of traffic the site receives and better understand how users find and use our web pages and to see their journey through the website.
Although Google Analytics records data such as your geographical location, device, Internet browser and operating system, none of this information personally identifies you to us.
Disabling cookies on your Internet browser will stop Google Analtytics from tracking any part of your visit to pages within this website.
Cookies
Puremix may display targeted advertisements based on your activities in connection with the Puremix Services, which we obtain through cookies and other information about you that we have collected, such as your interests and navigation on the Puremix website.
Some advertisements displayed in connection with the Puremix Services also may contain cookies set by third party Internet advertisers.
A user might by directed to the Puremix site through coupons or hyperlinks provided by affiliated companies and third-parties distributors. In order to measure, identify and store the origin of such user, Puremix may store cookies on you computer.
Data Retention
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting or reporting requirements.
You may, at any time, request that we correct personal data that we hold about you which you believe is incorrect or inaccurate. You may also ask us to erase personal data if you do not believe that we need to continue retaining it.
Third Parties and advertisers
The Puremix Services may be linked to or provided through Internet websites or other platforms operated by other companies. Some of these websites or other platforms may be co-branded with our name or logo, even though they are not operated or maintained by us. For example, users can use the Puremix Services on the websites of Puremix's authorized third party distributors. Puremix is not responsible for the privacy practices of the websites or other platforms operated by third parties. Once you have left the Puremix Site by clicking on a link, or if you are using the Puremix Services on another website or platform, you should check the privacy policy of the other website or platform to determine how it handles any personally identifiable information it collects from you.
Puremix carries advertisements from other companies, often with the ability to click through to websites or properties run by these other companies. Puremix is not responsible for the privacy practices of advertisers. Once you have left the Puremix Site by clicking on an advertisement, you should check the privacy policy of the advertiser to determine how it handles any personally identifiable information it separately collects from you. Please be aware that Puremix does not warn you when you have chosen to link through to another website or property from the Puremix Site.
Viewing Statistics
Aggregate data is information that we collect on an individualized basis (for example, statistics about which videos you watch) but subsequently use in aggregate form (that is, in a way that combines information about individuals together so that no individual is identifiable). We may use aggregate data for a variety of purposes, including for research or analysis, website administration, advertising, royalties calculation and promotional purposes. Although aggregate data may be based in part on personally identifiable information about you (for example, we may want to know which videos have been watched this month and for how long in order to calculate royalties), it does not identify you personally.
Please note that we may share aggregated and non-personally identifiable information with our advertisers so they can measure the effectiveness of advertisements viewed in connection with the Puremix Services. For example, we may tell advertisers the number of users who clicked on a particular advertisement.
Giveaways & Promotions
Puremix runs regular giveaways for software and hardware products in association with third parties. These opt-in promotions require the user to agree to each giveaways's Terms & Conditions at the time of entry where they agree to share their name and email address with the third party (i.e. the company providing the prize for the giveaway).
Newsletters
If you choose to join Puremix and register for a Puremix Free Trial account or purchase a Puremix subscription the email address from your Puremix User Account will be used in order to validate your email adress and custom tailor the Puremix experience for your taste and guide you through our learning path.
If you choose, you will also receive newsletter until you specifically request removal from the list. You can do this by unsubscribing using the one-click unsubscribe links contained in any email newsletters that we send to you or by requesting removal via email. When requesting removal via email, please send your email to us using the email account that is subscribed to the mailing list (i.e. the one associated with your Puremix User Account). Our newsletters may contain promotions or advertisements from various businesses or information on other sites or services that we offer.
Protection
We use reasonable physical, technical, and administrative measures to safeguard personally identifiable information in our possession against loss, theft and unauthorized use, disclosure, or modification. We also take steps to ensure that only those Puremix employees, agents, and contractors who have a legitimate business reason to obtain access to your personally identifiable information are granted access.
Despite these efforts, please note that no data transmission or storage can be guaranteed to be 100% secure. We want you to feel confident using the Puremix Services but we cannot ensure or warrant the security of any information you transmit to us.
Emails addresses are stored and attached to your user account and third party secure mailing services.
Password are ciphered (a one-way hash) so that it is secure. However, it is recommended that you do not reuse the same password across a number of different websites. Your password is the means of accessing your account at Puremix, so please guard it carefully and under no circumstance will anyone affiliated with Puremix or another 3rd party legitimately ask you for your password. Should you forget the password for your account, you can use the "I forgot my password" feature to generate a new one. This process will ask you to submit your e-mail address, then the software will generate a new password, send it to your email address whereupon you must click a link to activate it to reclaim your account.
Payment methods are never stored on pureMix. We exclusively use well-known external third party vaults for that matter.
Privacy Policy Contact
If you have concerns regarding this Privacy Policy, including if you believe that Puremix may have incorrect information for you or if you would like your personally identifiable information to be removed from our database, you may email us at swag@puremix.net.